dataflow eCommerce System helps Core Products to streamline processes

Core Products, established for 24 Years, are one of the country's leading suppliers of flat packed furniture, shelving & storage products to the furniture and DIY trade.

With a nationwide team of dedicated agents which are supported by a sales and administration office in Perth, and a warehouse in Scotland from which they distribute to chain retailers and Independents throughout the UK & Ireland on a daily basis.

With a quick and efficient direct home delivery service to support the ever increasing demands of mail orders and Internet selling businesses, dataflow's fully integrated Accounting, Sales Order Processing, Stock Control and eCommerce System was chosen and has been implemented to drive Core’s business forward.

The dataflow ecommerce system provides an outstanding degree of flexibility, enabling Core to publish their catalogues, display prices and stock availability directly linked to their back office system.

All online orders are automatically saved in the dataflow back office and non-account holders’ payments are collected before shopping cart submission via the credit card processing system, with payments allocated automatically to the sales invoice.

Over the last year the product has been fine-tuned using dataflow's powerful customization tool kit to streamline the processes and eliminate human error so now the system runs the business as opposed to staff running the system.

Darius Mogtader, Managing Director of Dataflow UK, comments, “Building relationships between client and provider is of key importance to dataflow, as solutions are about the people designing, implementing and using the software as much as the software itself.”